Indulge & Bloom respects and values the critical importance of maintaining our customers' privacy, and we've developed this policy to show you our commitment to your privacy and inform you of:

• the personal information we may collect from you when you visit our stores, Web Site, email, orders placed via mail or fax or when you contact us by telephone, email, fax or mail.
• why we gather information from you,
• how we collect it,
• how we use it

Why do we gather information?
Indulge & Bloom gathers persoanl information to help optimize our porudct offerings and customer experiences with our store, communicate with you, help process your orders, give our customers the best possible online and offline experience, and take advantage of our special offers and discounts.

What information do we collect?
We collect information at our stores, web site, emails, mail, fax, and via telephone. We do this when our customers:

• Order online at indulgeandbloom.com or purchase in-store flowers or gifts from us
• Participate in our promotions, surveys, events and in our stores

Depending on what your preferred method of ordering flowersa nd gifts from us is, we collect a portion of or all of this type of data:

• Name, address, telephone number, email address
• Billing information [credit card number, expiration date and billing address]
• products purchased and occasion type (for example: Mother's Day)
• Any promotion code and related information
• Message and gift recipients' names, addresses, telephone numbers and email addresses, and
  Other information you provide to us, including User Submissions (defined in the Terms of Use).

Indulge & Bloom customers may also add to their address book the name, address and telephone number of friends or other persons to whom they wish to send gifts or expressions. Only customers have the right to view and edit their address book entries.

How we use the Information we collect

We collect your information to share special offers with you, upcoming events, new products and services we provide, order processing and an optimized shopping experience. However, without your consent, we do not provide this information - any of it - to third parties.

Security

Currently at Indulge & Bloom, we do not use an eCommerce solution for customers to order flowers and gifts, so online security to customers' personal information is not an issue. We are considering integrating this functionality in the future and we'll notify customers of this prior to launching it on the indulgeandbloom.com Web Site.